"Alex surpassed my expectations by accurately targeting specific influencer categories and successfully reaching out to them at scale, ensuring our collaborations were not only relevant but also highly impactful. Alex surpassed her agreed-upon KPIs and left behind a playbook that enabled us to manage the process in-house long-term."
"Alex is a branding visionary and we’re beyond thrilled with the ROI on her consulting. She always hits a bulls eye on marketing, copywriting, and UI/UX. I've been working with her for years and am always thrilled with the results, Most recently she 3X our top of funnel leads in just 2 months. She’s a chameleon who works seamlessly with our diverse portfolio of companies and founders, and always gets the job done with excellence."
"Alex has a proven track record of building highly engaged social channels and influencer networks. Having her consult for our team was the reboot we needed for best practices on tactical strategies and larger community building initiatives."
Build a collab strategy within your budget to meet your business goals
Compile a database with thousands of targeted influencers
Outreach through mass emails and DMs with industry-high conversion rate
Keep everything organized in our proprietary CRM with built-in automations
Create editorial-style posting guides to focus influencers and content
Manage entire collab from start to finish to maximize your ROI
Secured collaborations with over 240 creators per month with a 9X ROI
Produced 7.6K deliverables per month (stories, posts, and content creation)
Grew #company impressions from 1K to 19M on TikTok in 10 months
Got over 500 @company tags per week in organic content (UGC)
Scaled collaborations consistently by 30% month-over-month
We are Influencer Marketing experts with over a decade of experience in building and scaling influencer programs with industry-high returns (checkout our recent feature in Business Insider).
First we identify, reach, and activate the best influencers at scale. Then we create exciting and inspired materials to power your outreach. We manage the entire process from pitch to post so you can sit back and watch your business grow.
Design a seamless and visually stunning customer flow (UI/UX)
Optimize conversions via calls-to-action and proven conversion flows
Write copy and create content that’s brand-aligned and SEO-optimized
Deliver on established timelines and exceed expectations
Manage your entire project from start to finish to create your dream product
Developed over 40 websites and apps with a focus on interactive design
Delivered a 24X ROI on landing pages, converting $250K in ARR in just 30 days
Launched two successful marketplace apps growing both to 100K users in 1 year
Secured $9 million in Venture Funding for our websites and apps
Created 15+ landing pages raking in top #1 to 5 spots on Google
Whether you need a refresh or want to build something from scratch, we have launched dozens of websites and apps. We specialize in consumer, e-commerce, fashion, marketplaces, media, AR/VR, and Web3.
Our design and technology experts come together to deliver a stunning interface that tells your brand’s story and stands the test of time. Your KPIs are at the forefront, as we optimize for customer acquisition, conversion, and retention. Our goal is to wow your customers not just today, but always.
Set achievable and scalable KPIs to measure success
Ensure marketing is ROI-positive and driving your bottom line
A/B test the best strategy for you from referral programs to IRL events
Implement proven affiliate and influencer programs
Consistently deliver month-over-month KPI growth
Grew 3 clients by 100K active users each in 10 months or less
Consistently delivered 30% month-over-month user and revenue growth
Implemented multiple referral programs driving 40-80% of total users
Generated over 10,000 combined 5-star App Store reviews for our clients
Created email campaigns resulting in over $250K annual revenue in first 30 days
We bring a proven track record from multiple companies, growing from 0 to over 100K users in months, not once but three times. Whether you need 500 five-star reviews ASAP or want consistent 30%+ MoM growth, we know what it takes to get you there.
Our creative approach has one goal in mind - empower your users to function as your very own marketing army. We achieve this through interactive calls to action, referral and affiliate programs, and even user-experience features. Our specialties include mobile apps, marketplaces, and social networks.
Create stellar pitch decks that are positioned to win
Set up your “Investor Management” pipeline with automations and analytics
Customize your strategy and create lead lists of targeted investors
Help you secure warm intros for maximum responses
Design and copywrite all your materials from one-sheets to email templates
Personally raised over $9 million in Venture Capital for our own startups
Built winning pitch decks resulting in over $10M of total capital raised by clients
Created variations of the same pitch deck for different “types” of investors
Experienced in creating all materials including One Sheet, Teaser Deck, Pitch Deck, Partnership Decks, and more
We’ve been in your shoes before. There’s a method to the fundraising madness and we know the formula. Let us help you source the right capital from crowdfunding, angel investors, and even venture capital.
Our team has a proven track record of raising venture capital both as CEOs ourselves, as well as consulting on clients’ successful raises. From strategizing your materials, and messaging, to helping you close, we are there every step of the way as your trusted partner that’s dedicated to your success.
Create easy-to-implement programs that legitimately reduce your footprint
Partner with leaders and influencers in the sustainability space
Communicate and present your initiatives in engaging and exciting way
Launch marketing campaigns and events with sustainability at the core
Develop local, state, and national community programs and events
Created sustainable newsletters and email marketing at scale
Implemented multiple successful carbon neutrality programs
Hosted 200+ booths at events nationwide including Flea Markets, Farmer’s Markets, Vintage Events, and more
Planned sustainability events at top venues with over 150 attendees, and secured Manish Chandra (CEO of Poshmark) as speaker for event
Our founder Alex is certified by Al Gore as a Climate Leader
In a recent IBM study, it was found that 70% of Gen Z consumers base their purchasing decisions on environmental responsibility. At Trailblaze, we believe that planet and profitability power one another.
With a focus on your business goals and KPIs, we create and execute sustainable strategies that drive customer acquisition and foster a thriving mission-driven community. We are experts in sustainable programs including carbon offset and neutrality, recycling or return programs, community events, and lots more.
Alex Shadrow is a third generation sustainability entrepreneur and marketing expert with a proven track record in scaling businesses, securing significant investments, and fostering dynamic communities. Her strategic insights drive substantial revenue and user growth for a diverse client portfolio that includes the LA Clippers and Atomic Venture Capital.
Notably, Alex raised $1M as the CEO of Relovv, a platform for buying and selling second-hand fashion, from high profile investors including the prestigious Techstars Venture Accelerator and Sequoia Capital Scout Fund. She also secured $100K in venture funding for UNItiques, a college-focused marketplace. As the Head of Marketing and Community at Jamble, a live-stream marketplace, she propelled the company from pre-revenue to 6-figure monthly recurring revenue and hundreds of thousands of users in just 10 months.
Beyond her business achievements, Alex is certified as a Climate Leader by Al Gore and is a recurring speaker at Harvard University's Women in Business Conference, demonstrating her commitment to sustainability and thought leadership in entrepreneurship and business strategy. During her free time, Alex shares her sustainability journey on her instagram: @sustainabae and sits on the advisory board of Ecosystem and Simply Youth Institute.